Virgil Abloh’s Sudden Death Leads to Soaring Sales at RealReal, StockX – Sourcing Journal


The sudden passing of Off-White founder Virgil Abloh on Sunday has sent interest in the creative visionary’s products—particularly his sneaker collaborations with Nike—soaring on popular resale sites. Sales of Off-White items on The RealReal, for example, increased 18-fold from Saturday to Sunday, according to the luxury resale marketplace. The top categories were sneakers, T-shirts, tops,…

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