New Balance Could Face New Scrutiny from FTC for Made in the USA Claim – Sourcing Journal


New Balance has long emblazoned its products with proclamations that they are “Made in the USA.” But consumer watchdog group Truth in Advertising (TINA) is hitting back at the Boston-based footwear brand with an official complaint to the Federal Trade Commission (FTC), alleging that those claims are false and damaging. On Monday, the nonprofit submitted…

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